; Article Friendly | Strategies To Market Your Books

Strategies To Market Your Books



By:

Good books need good marketing strategies. Writing a good book is not the end of the line for an author. Unless an author has the support of a team of marketers, he will have to involve himself in all the activities of marketing to sell the book, in addition to writing it. Often books that are well written go unnoticed, if they have not been marketed successfully. The successful author often has to take a very active role in promoting his books. Marketing not only involves letting people know about your book, but also getting them to want to buy the book. Listed below are a few strategies that various authors use and benefit from, for marketing their books.

Use Bookstores and Libraries: It is a very basic idea to head down to a local bookstore and request them to stock your book. You could even ask them if you could sign a few books at the store. If possible offer them discounts. The same policy can be followed at libraries. You may even give away a few books free to the libraries.

Online Marketing: You could use the latest technology, Internet, to market your book. The best option is to design a website of your own that will be a part of your online marketing strategy. Your online marketing strategy can include writing an article or book excerpt in content article directories, online discussion on the topic of your book, various quizzes for which you could keep your books as gifts, polls, volunteer for online interviews, and the most important - request online reviews. Many people and bloggers would be interested to express their opinion about your book. Online newsletters are also good tools to create awareness about your book.

Communities on the Net: You can join online communities and groups like Yahoo, MSN and Author's Den, where you would find like-minded people. You should make your presence felt in such community discussions so that others would take interest in your books. Once you post your say, do not forget your signature. You could also identify few bloggers on the Internet interested in your subject. Send them your book as a gift. If they like it they may even mention them in their blogs. You may even request them to blog about the book.

Use press releases: Research your market. You could design a press release and send it to editors of various newspapers and magazines.

Use Flyers: You can have flyers distributed at locations such as libraries, bookshops, conventions etc.

Use radio and TV: Radio interviews are an important part of media strategy. They allow you to promote your book to millions of listeners and viewers across the country. TV can also provide you with good exposure. You only need to be presentable and make an impact on the mind of the readers in the short span of time that you get.

There are many more strategies that you may follow like selling at seminars, conferences, getting the editors to review your books, conducting your own workshop or seminar and so on.

Every writer has to build up his own marketing strategy. Personal involvement in marketing strategy is a major factor to push sales.



Author Resource:-> Victor Epand is an expert consultant about books. When shopping for books, we recommend you shop only at the best bookstores for used books, autographed books, and vedic books.

Article From Article Friendly
Online Reference
Dictionary, Encyclopedia & more
Word:
Look in: Dictionary & thesaurus
Medical Dictionary
Legal Dictionary
Financial Dictionary
Acronyms
Idioms
Encyclopedia
Wikipedia
Spanish Dictionary
German Dictionary
French Dictionary
Italian Dictionary
Periodicals
Literature
by:
Word of the Day

tinder discuss

Definition:(noun) Readily combustible material, such as dry twigs, used to kindle fires.
Synonyms:kindling, spunk, touchwood, punk
Usage:One of the fishermen struck light from a stone, set fire to some tinder, and by the aid of a match lit a lantern.

Article of the Day

Geisha

American soldiers returning home after WWII brought with them many misconceptions about traditional Japanese geisha culture, including the now widespread Western belief that geisha are prostitutes. In fact, geisha are highly-trained entertainers who are skilled in the arts of singing, dancing, conversing, and playing traditional instruments. Geisha are known for their recognizable white makeup, elaborate dress, and complex hairstyles. How must geisha sleep in order to protect these hairdos? More... Discuss

This Day in History

World Trade Center Opens in New York City (1973)

With seven buildings and a shopping concourse, the World Trade Center in lower Manhattan was the largest commercial complex in the world before it was destroyed in the September 11, 2001, terrorist attacks. Its most prominent structures were the 110-story rectangular Twin Towers, which, at more than 1,360 ft (415 m) tall, were the tallest buildings in the world until the Sears Tower surpassed them in 1974. How did the construction of the complex lead to the expansion of the island of Manhattan? More... Discuss

Today's Birthday

McKinley Morganfield, AKA Muddy Waters (1913)

As a teenager in Mississippi, Waters played traditional country blues, but after settling in Chicago in the 1940s, he switched to a more urban style with amplified instruments. He soon became known for his driving slide guitar technique and darkly expressive vocal style. From the 1950s on, Waters recorded, toured, and played various music festivals. His electric blues influenced myriad musicians, including Elvis Presley and Bob Dylan. What world-famous band took its name from one of his songs? More... Discuss

In the News

Quote of the Day
It is equally offensive to speed a guest who would like to stay and to detain one who is anxious to leave.
Homer
(900 BC-800 BC) Discuss

Spelling Bee
difficulty level:
score: -
adj. Being or seeming to be everywhere at the same time; omnipresent
 
spell the word:

Match Up
Select word:










Match each word in the left column with its synonym on the right. When finished, click Answer to see the results. Good luck!

 

Hangman

Thursday, August 30, 2012

Life Insurance Premium and Section 80c

Life insurance premium payment eligible for deduction under section 80c. Almost every person pays life insurance premium. They pay whether for their tax benefits or for cover up their life.In whichever category you are, this article is giving you an insight about the tax provisions which are eligible for deduction under section 80c. Individually you can use this policy for you, your spouse and for children, as eligible for section 80c. It is not allowed to pay life insurance premium parents and siblings as section 80c. Even if the entire family depends on individual the premium paid does not qualify for section 80c. 
Posted by at No comments:

Monday, August 27, 2012

Getting the right TDS Rates

It is imperative that one gets a right TDS Rates. TDS Rates are the rates that one must know about while deducting the tax amount from the payments. There are different different rates for different tds scenarios. For example TDS Rate for salary will be different than the TDS Rate for professional. In the former case it will be the average rate while in the case of latter it will be prevailing tds rate.
Posted by at No comments:

Saturday, March 1, 2008

Guide to getting published

its every writers dream to get published
Posted by at No comments:
Subscribe to: Posts (Atom)